Consumer behavior : (Record no. 10426)

MARC details
000 -LEADER
fixed length control field 01367cam a2200361 a 4500
001 - CONTROL NUMBER
control field 13055125
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170926111303.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 030113s2004 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2003041331
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072536861 (alk. paper)
International Standard Book Number 0071214690 (international : alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
043 ## - GEOGRAPHIC AREA CODE
Geographic area code n-us---
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.33.U6
Item number H38 2004
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/342/0973
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hawkins, Del I.
9 (RLIN) 20786
245 10 - TITLE STATEMENT
Title Consumer behavior :
Remainder of title building marketing strategy /
Statement of responsibility, etc. Del I. Hawkins, Roger J. Best, Kenneth A. Coney.
250 ## - EDITION STATEMENT
Edition statement 9th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. McGraw-Hill Irwin,
Date of publication, distribution, etc. c2004.
300 ## - PHYSICAL DESCRIPTION
Extent xxvi, 790 p. :
Other physical details col. ill. ;
Dimensions 27 cm +
Accompanying material 1 CD ROM.
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title McGraw-Hill/Irwin series in marketing
9 (RLIN) 20787
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
538 ## - SYSTEM DETAILS NOTE
System details note System requirements for accompying CD ROM.
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behavior
Geographic subdivision United States.
9 (RLIN) 20788
Topical term or geographic name entry element Market surveys
Geographic subdivision United States.
9 (RLIN) 20789
Topical term or geographic name entry element Consumer behavior
Geographic subdivision United States
Form subdivision Case studies.
9 (RLIN) 20790
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Best, Roger J.
9 (RLIN) 20791
Personal name Coney, Kenneth A.
9 (RLIN) 20792
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Сурах бичиг

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