MARC details
| 000 -LEADER |
|---|
| fixed length control field |
04303aam a22008531i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
021394727 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
UkOxU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200423161130.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
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| fixed length control field |
m || d | |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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| fixed length control field |
cr ||||||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
150924t20152016sz a ob 001 0 eng d |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
|---|
| National bibliography number |
GBB8O4212 |
| Source |
bnb |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9783319219905 |
| Qualifying information |
(electronic bk.) |
|
|---|
| International Standard Book Number |
3319219901 |
| Qualifying information |
(electronic bk.) |
|
|---|
| International Standard Book Number |
3319219898 |
| Qualifying information |
(Trade Cloth) |
|
|---|
| International Standard Book Number |
9783319219899 |
| Qualifying information |
(Trade Cloth) |
|
|---|
| Canceled/invalid ISBN |
9783319219899 |
| 024 7# - OTHER STANDARD IDENTIFIER |
|---|
| Standard number or code |
10.1007/978-3-319-21990-5 |
| Source of number or code |
doi |
|
|---|
| Standard number or code |
9783319219899 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(Uk)019184343 |
| 037 ## - SOURCE OF ACQUISITION |
|---|
| Stock number |
com.springer.onix.9783319219905 |
| Source of stock number/acquisition |
Springer Nature |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
GW5XE |
| Language of cataloging |
eng |
| Description conventions |
rda |
| -- |
pn |
| Transcribing agency |
GW5XE |
| Modifying agency |
OCLCO |
| -- |
OCLCF |
| -- |
OCLCO |
| -- |
YDXCP |
| -- |
REB |
| -- |
COO |
| -- |
KSU |
| -- |
JG0 |
| -- |
OCLCQ |
| -- |
IAD |
| -- |
JBG |
| -- |
ICW |
| -- |
ESU |
| -- |
Z5A |
| -- |
ILO |
| -- |
ICN |
| -- |
IAS |
| -- |
OCLCQ |
| -- |
IOG |
| -- |
U3W |
| -- |
EBLCP |
| -- |
Uk |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
ukblsr |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.1265 |
| 072 #7 - SUBJECT CATEGORY CODE |
|---|
| Subject category code |
KNT |
| Source |
bicssc |
|
|---|
| Subject category code |
JFD |
| Source |
bicssc |
|
|---|
| Subject category code |
BUS070060 |
| Source |
bisacsh |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
659.14/4 |
| Edition number |
23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Looy, Amy van, |
| Relator term |
author. |
| 9 (RLIN) |
37870 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Social media management : |
| Remainder of title |
technologies and strategies for creating business value / |
| Statement of responsibility, etc. |
Amy Van Looy. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Cham : |
| Name of producer, publisher, distributor, manufacturer |
Springer, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2015]. |
|
|---|
| Date of production, publication, distribution, manufacture, or copyright notice |
©2016 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
1 online resource (xix, 250 pages) : |
| Other physical details |
illustrations. |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
computer |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
online resource |
| Source |
rdacarrier |
| 490 1# - SERIES STATEMENT |
|---|
| Series statement |
Springer texts in business and economics, |
| International Standard Serial Number |
2192-4333 |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Academic |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Introduction.- Definitions, Social Media Types and Tools.- Social media Strategy and Return on Investment.- Online Advertising and Viral Campaigns.- SocialCustomer Relationship Management.- Search Engine Optimization.- Sentiment Analysis and Opinion Mining (Business Intelligence).- Social Network Data and Predictive Mining (Business Intelligence).- e-Recruitment.- Crowdfunding.- Legal andEthical Issues inSocialMedia.- Wrap-up. |
| 506 1# - RESTRICTIONS ON ACCESS NOTE |
|---|
| Terms governing access |
Legal Deposit; |
| Physical access provisions |
Only available on premises controlled by the deposit library and to one user at any one time; |
| Authorization |
The Legal Deposit Libraries (Non-Print Works) Regulations (UK). |
| Institution to which field applies |
UkOxU |
| 540 ## - TERMS GOVERNING USE AND REPRODUCTION NOTE |
|---|
| Terms governing use and reproduction |
Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force. |
| Institution to which field applies |
UkOxU |
| 546 ## - LANGUAGE NOTE |
|---|
| Хэл |
English |
| 588 0# - SOURCE OF DESCRIPTION NOTE |
|---|
| Source of description note |
Online resource; title from PDF title page (SpringerLink, viewed September 24, 2015). |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business. |
| 9 (RLIN) |
37871 |
|
|---|
| Topical term or geographic name entry element |
Social media. |
| 9 (RLIN) |
37872 |
|
|---|
| Topical term or geographic name entry element |
Internet marketing. |
| 9 (RLIN) |
37873 |
|
|---|
| Topical term or geographic name entry element |
Business |
| General subdivision |
Computer network resources. |
| 9 (RLIN) |
37874 |
|
|---|
| Topical term or geographic name entry element |
Business |
| General subdivision |
Computer network resources. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst00842280 |
| 9 (RLIN) |
37874 |
|
|---|
| Topical term or geographic name entry element |
Internet marketing. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst00977272 |
| 9 (RLIN) |
37873 |
|
|---|
| Topical term or geographic name entry element |
Social media. |
| Source of heading or term |
fast |
| Authority record control number or standard number |
(OCoLC)fst01741098 |
| 9 (RLIN) |
37872 |
|
|---|
| Topical term or geographic name entry element |
Business & Economics |
| General subdivision |
Information Management. |
| Source of heading or term |
bisacsh |
| 9 (RLIN) |
37875 |
|
|---|
| Topical term or geographic name entry element |
Business & Economics |
| General subdivision |
Marketing |
| -- |
General. |
| Source of heading or term |
bisacsh |
| 9 (RLIN) |
37876 |
|
|---|
| Topical term or geographic name entry element |
Computers |
| General subdivision |
Electronic Commerce. |
| Source of heading or term |
bisacsh |
| 9 (RLIN) |
37877 |
|
|---|
| Topical term or geographic name entry element |
Business & Economics |
| General subdivision |
Human Resources & Personnel Management. |
| Source of heading or term |
bisacsh |
| 9 (RLIN) |
37878 |
|
|---|
| Topical term or geographic name entry element |
Business mathematics & systems. |
| Source of heading or term |
bicssc |
| 9 (RLIN) |
37879 |
|
|---|
| Topical term or geographic name entry element |
Sales & marketing. |
| Source of heading or term |
bicssc |
| 9 (RLIN) |
20925 |
|
|---|
| Topical term or geographic name entry element |
Business applications. |
| Source of heading or term |
bicssc |
| 9 (RLIN) |
37880 |
|
|---|
| Topical term or geographic name entry element |
Personnel & human resources management. |
| Source of heading or term |
bicssc |
| 9 (RLIN) |
37881 |
|
|---|
| Topical term or geographic name entry element |
Management science. |
| 9 (RLIN) |
37882 |
|
|---|
| Topical term or geographic name entry element |
Industrial management. |
| 9 (RLIN) |
37883 |
|
|---|
| Topical term or geographic name entry element |
Information technology. |
| 9 (RLIN) |
37884 |
|
|---|
| Topical term or geographic name entry element |
Marketing. |
| 9 (RLIN) |
37885 |
|
|---|
| Topical term or geographic name entry element |
Personnel management. |
| 9 (RLIN) |
37886 |
|
|---|
| Topical term or geographic name entry element |
Business & Economics |
| General subdivision |
Industries |
| -- |
Media & Communications Industries. |
| Source of heading or term |
bisacsh |
| 9 (RLIN) |
37887 |
|
|---|
| Topical term or geographic name entry element |
Media, information & communication industries. |
| Source of heading or term |
bicssc |
| 9 (RLIN) |
37888 |
| 655 #4 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
Electronic books. |
| 9 (RLIN) |
37889 |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
Springer texts in business and economics. |
| International Standard Serial Number |
2192-4333 |
| 9 (RLIN) |
4915 |
| 856 ## - Цахимаар унших |
|---|
| Цахимаар унших |
<a href="http://online.fliphtml5.com/lluzx/tpgz/">http://online.fliphtml5.com/lluzx/tpgz/</a> |
| Public note |
Цахимаар унших |
| 884 ## - DESCRIPTION CONVERSION INFORMATION |
|---|
| Conversion process |
LDL ebooks ONIX to marcxml transformation using Record_Load-eBooks_Legal_Deposit_onix2marc_v2-1.xsl |
| Conversion date |
20181213 |
| Identifier of source metadata |
com.springer.onix.9783319219905 |
| Conversion agency |
Uk |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Цахим ном |