Marketing management : a strategic, decision-making approach / Harper W. Boyd, Jr. ... [et al.].

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Material type: Text

TextSeries: The McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill, c2002.Edition: 4th edDescription: xxi, 594 p. : ill. ; 26 cm. + 1 computer optical disc (4 3/4 in.)ISBN:

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List(s) this item appears in: менежмент - ном сурах бичиг

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Item type	Current library	Call number	Status	Notes	Barcode
Ном	Төв Номын Сан Гадаад уншлагын танхим №1	658.8	Available	2020.09.16 \| 2023.08.28 \| 2024.1.18 \| 2024.04.25 \| 2024.09.10.	ATNS-FB02009

Includes bibliographical references and indexes.

System requirements: IBMʼPC, or 100% compatible computer, Microsoftʼ Windowsʼ 95 or higher.